Updated: Sep 1, 2021
Brand engagement is a buzz phrase with real depth and consequence.
How your brand supports your employees and customers, ultimately influences the loyalty and quality of the company engagement.
As a result, brand engagement rises and word of mouth about your company will be positive, attracting more customers and talented employees. But where do you start?
As a corporate swag company, we recognize that Swag is only one part of engagement, but it’s a critical aspect. Awesome company swag isn't only something employees want.
Innovative brands are increasingly turning to swag and corporate gifting to create branded moments across their employee AND customer lifecycles.
For example, a salesperson wants to wear their brand into an appointment with a potential new client. And marketing wants a cool trade show display and head-turning handouts at an event. Customers want to 'represent' because choosing you means they made the right decision.
Over the coming weeks, we’re launching the Guide to Brand Engagement through company swag. I'll be highlighting how you can use swag as a weapon.
Below are the Top 5 engagement strategies which we’ll explore in detail over the coming weeks.
Employees: How To Use Company Swag To
Ecosystem: Standing Out & Creating the Process For Branded Moments
Customer: Turning Customers Into Brand Champions
Hint. We’re always available to fast-track this list and speak directly at 774-266-2391.